BlogZahavian Legal Marketing
If you are just starting up a practice, small law firm or have a firm but find it’s time to modernize your practice with a new website, then you’re probably considering if and why you should have a site for your firm. While many believe it’s essential to have a...read more
Law firms are constantly seeking new channels and tactics to expand their sources of leads. The aggressive ones are not afraid of spending big dollars to test marketing experiments and sit patiently to understand the true ROI from a campaign. However, not all...read more
Business and corporate lawyers require different methods and strategies for acquiring clients and new business compared to other areas of law. Attorneys and firms that focus on these areas of practice need to position themselves differently within the market. While...read more
Law firm and attorney marketing are one of the most competitive industries on the planet. It would be great if lawyers could get rewarded with more clients just based on merit alone. While there are many channels and methods to acquire new legal clients, referrals can...read more
Probably the most overlooked part when it comes to SEO (search engine optimization) for many businesses, including attorneys and law firms is blogging. Blogging regularly for your firm can be an incredible source of new traffic for your firm. When performed correctly,...read more
Zahavian Consulting provides legal marketing guidance and services for law firms in Canada and the US.