Learn everything from the basic building blocks to the advanced techniques of Pay-per-click advertising that allows lawyers to dominate their market with this key internet marketing strategy.
When lawyers talk to each other outside of work, from different firms, they’re bound to get curious and ask friendly competitors what’s working well for them and what’s not - especially when it comes to how they’re generating new clients and cases. If you’ve ever been...
There are so many companies and freelancers today, legit and otherwise trying to sell SEO services and we see a range of prices being thrown around. Many lawyers see value in pursuing SEO and search as a way to seriously step up their law firm’s marketing and growth....
It’s pretty common for people to associate Yelp with online reviews or even as the modern equivalent of Yellowpages. They developed a mixed reputation from users of the app as well as from business owners that list and advertise on the platform. Many lawyers...
There are many industries and types of businesses that can benefit from advertising in Google search results. One of the best industries is legal services and law firms. For many people, it’s not often that they need an attorney in life and even rarer that they may...
You may or may not have engaged search engine optimization services for your business in the past. Many law firms that generate a ton of cases online do. Many more have been jaded or burned by SEO either from an agency that didn’t deliver or they went the DIY route...
When it comes to law firm marketing, the internet proves to be an increasingly valuable channel for law firms to generate new leads and cases. With that said, internet marketing spans a wide range of channels and strategies on its own. Two of the largest strategies...
Is your law firm looking to generate more cases and initial consultations from online marketing and search? Perhaps you’ve used search ads, such as Google AdWords in the past, but haven’t seen significant returns from it. Whether you’re new or have experience with...
Many areas of law are very competitive when it comes to fighting for market share and acquiring new clients. One of the most challenging areas of practice is criminal defense law. Many criminal lawyers will probably resonate with one or several of these points. By the...